As a young (new) artist; analyze your market and identify, define and understand your audience.
Music marketing is getting your music heard/noticed. You’re getting your target market to know about you and your music.
Music promotion is influencing them to take the next step, to stream, download or buy and even look for your other releases.
Putting together a One-Sheet’
- Act’s name
- A high quality photo of your act’
- Contact information
- Album art and track listing (bold the one or two tracks you want the recipient to listen)
- Your bio, highlighting your latest release
When releasing a record consider
- Budget
- Pressing
- Packaging
- Promotion
- Expenses
- How much money do you need to fund your project
- How can you spend the money in such a way that gives your project a good shot at being a success but keeps cost down as much as possible
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